Business Plan Confusion

Morning Ladies,

Having had a look through the Business Plan template I'm slightly confused about which sections I need to concentrate on. I was doing 'Market' and 'Cost and Promotion', so the following seems to be relevant:

- Market Research - (but I suppose this will have to wait until we get feedback from the survey)
- Economics
- Customers
- Strategy
- Start Up Costs and Capitalisation
- Financial Plan

Is this right? It seems like most of the plan so I think I have gone wrong somewhere...what do you think?

Also, having had a closer read, I think it's going to be quite hard to do some sections without having read what has been decided on in preceding chapters. Not sure how we would get around this though!

xxx